Rivertown Comics & Games is a comics, games, and toy store in the heart of downtown Red Wing, Minnesota.
How it Happened
Rivertown Comics & Games was founded because Adam needed shoes. Or because we love barbeque. Or both.
While driving from the Twin Cities to visit a new (to us) barbeque place over the border in Wisconsin, we made a fateful stop at the Red Wing Shoe Store & Museum.
“Come for a visit, stay for a lifetime”
—Red Wing motto
After parking downtown, we noticed a sign that said “Downtown Retail Challenge.” This caught our attention because we had always wanted to start a business, and here was one way to do it!
We didn’t win the contest, but through the process of competing we met many wonderful people and strengthened our belief in this vision for our store, so we decided to go forward with the business anyway. Thankfully, the Red Wing Port Authority believed in us too, and they gave us a small loan to get started. We understand this is a rare opportunity and we’re forever grateful for their support!
Rivertown Comics & Games opened its doors on September 9, 2016.
Sarah and Adam Hansen met at a comic book festival. Now they are married with two dogs, one child, and a comics and games store.
Previously, Adam was the comic book buyer for Shinder’s and Sarah organized and co-founded the Minneapolis Indie Xpo and reviewed comics for IndieReader and The Daily Cross Hatch.